When you know your body type you can change the look of it just by using optical illusions.  This is the key to looking taller, shorter, thinner, etc.


Which center of the flower is bigger?  The top left, right? Wrong. They are the same size.  Even if our brain knows they are the same size, our eyes think the one on the top left is bigger.





Let’s apply this to your clothes. 


Example 1:  If your clothing is too tight you will look bigger.  If your clothing is too big you will look smaller.  This is the opposite of what you are trying to accomplish by wearing your clothes too big or too small.


Example 2: Choose a handbag that is in proportion with your size.  A handbag that is very small in proportion to your body will make you look bigger.  A bag that is huge will overpower you, making you look smaller.


Learn how to dress and flatter your body type.  Charleston Style Concierge can help you discover ways to accentuate the body part you like and down play the ones you don’t.  Contact us today.



It is possible to feel stylish and comfortable.  Use these tips to create a style you are comfortable in.


1.      Ask yourself why you are unhappy with the way you look?  How does your look make you feel?  There is a way to counteract those negative feelings with clothing, while being comfortable and staying true to who you are.

2.      If you feel unattractive, you are focusing on the wrong things.  Find the parts of your body that you like (If you can’t find them, ask a friend) and learn how to accentuate them.

3.      Make an effort to learn about your body type.  We are all different shapes and sizes, which means we will not all fit into the same pair of pants.  Learn about fits and designers that work best for you.

4.      If comfort is key, be realistic about your lifestyle when making clothing choices.  If you are on your feet all day wear a fashionable flat or kitten heel.  Save your amazing new platform pumps for a dinner that includes valet. 

5.      Clothing effects the way you feel about yourself and changes the way you are perceived by others.  With that in mind, only buy clothing you love. 

Want to learn more about merging style and comfort?  Contact Charleston Style to learn more about our services.  www.charlestonstyleconcierge.com





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The Key to Your Powerful Brand Image

More often than not, each piece of your brand image was created when you needed it, but not altogether in a strategic fashion. Your image may look fine, but does fine help you grow?

Eventually as you scale, your image foundation cracks, and the way your business presents itself no longer helps propel growth – costing you time and money to fix.

When you unlock your brand power, you get to pick and choose how people perceive you and your brand.

Our Image Mastery System™ takes the 5 key brand components that you already have and ties them together in a way that amplifies your results and achieves your vision.

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I feel like a whole new person. I’ve been unchained from the old self. I’ve been freed to laugh and dream and smile. And I’ve become more accessible to my clients, which is the whole point.

Donna Terrell, Criminal Defense Attorney

It is hard to explain why Lee is so brilliant at what she does because it is almost like magic. She pierces through your personality and reflects who you are in what you wear. She does not just pick out great clothes – she picks an outwardly appearance that creates a comfort zone while also allowing the world to see the real you.

Nate Casey, Entrepreneur

Working with Lee has dramatically increased my revenue, not because of what I’m wearing but because of how I show up when I am dressed like my future self.

Angela Lauria, The Difference Press

When I reflect on who I was before working with Lee, I see that everything about me was a muted version of who I am today. And thanks to Lee’s incredible gift, I’m me. I now show up every single day: as the thought-leader Lee helped me dress to become (and be).

Hillary Walsh, Esq., New Frontier Immigration Law

Thank YOU! It was such a fantastic mini-class you took us through. You got everyone really into it! I can hardly believe that I actually had to cut them all off. You are a force! We are very lucky to have had the benefit of your help and we’re all better for it.

Megan Graves, Client Happiness & Team Happiness Coordinator, Upleveling Your Business

You are amazing!!!!!! I’ve been thinking about our conversation all day and this is just brilliant – you are a strategist and creative genius. Your vision completely resonates with me. I am so grateful for you, Lee.

Kelly McGrath, Esq., Kelly McGrath Law

Lee had a surprising way about her that uncovered my deeper self, my reason for being, and encoded it onto my wardrobe like a symbol—a moment-by-moment reminder of who I am, and what I’m here to do. Her brilliance crept up on me; I didn’t realize it was her behind the changes in my life until months afterwards. Now, I am able to approach everything I do from a place of power.

Jonathan Sparks, Esq. Sparks Law

Lee brings to life a vision bigger than I imagined. I’ve had the pleasure of working with her on my personal brand, photo shoot strategy, and the brand experience of events for my non-profit. Through each piece she’s helped me grow as a leader and an organization. I love having her on my team.

Alyx Porter Umphrey MD, ElevateMed

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