Every week with my clients is different, but my favorite part about working with amazing leaders are the big shifts that come from small reminders. I call these Leader Lessons. Each Friday I’ll share a few leader lessons from the week.
This week’s Leader Lessons . . .
Living in Reaction vs Response
There are phases of life when you realize you are reacting to what’s being dealt in life, not responding in a way that builds what you want. There are necessary times for reaction. But living in reaction takes you away from the place where you can create what you truly desire. Often an image, whether it’s your own or a piece of your business brand, is built from the place of reaction. The image of an impactful brand, personal or business, comes from responding to your bigger desire and creating strategy from there.
Awesome Team Photos
It takes planning and vision to create a team photo you love and sets your brand apart. As an entrepreneur photos aren’t a big deal because they are a form of marketing repeated each year. But to certain members of your team, having their photo taken is a mental challenge. To get a great photo plan ahead so that everyone has enough time to acquire clothing in the color story created for the photo. Hire a team to do hair and makeup. Make this day really fun with fun eats and drink. It should be a day the team enjoys each year.
Passion + or – Ambition
This week in an interview with Barbara Corcoran I heard someone ask her if it was important to have passion as an entrepreneur. Her response was one of those tiny reminders that gave me a big lesson. She answered by saying that, “Passion turns on the light for an entrepreneur, but it’s ambition behind that passion that gets the job done.” Her statement is nothing we don’t already know, but such a good reminder that the spark of passion for a project or an idea without ambition behind it is just a shiny object.
On Zoom what people really want from you, isn’t perfection; it’s consistency. This holds true before, during, and after a pandemic.
Your team wants to consistently see you as the leader they know and desperately need. Your clients want to see that you can deliver what they trust you do for them, even in the middle of a pandemic. And others in your industry are watching to see how you’ll maintain the positioning you’re branding already has.
Let me preface the remainder of this by saying I realize in many of our houses consistency doesn’t exist right now. In my house sometimes none of my pre-staged, brand-aligned Zoom areas are available due to the number of people working and doing school from the house. Some days you just have to make it work.
However, I share the perspective that for someone who is a leader, consistency is a very powerful tool right now that on most days we can all use.
What does consistency actually look like on Zoom?
Now the question is, how do you feel about your business image on Zoom? Do you know how your team is showing up with a client? Are you leading by putting your best self out there, or at least trying to look like your best self? If you want help looking good on Zoom, message me. We’ll find some fun ways to ensure the brand message you’ve worked to build in your physical office shows up behind the screen.
Just found out you are expecting,
or a few-months in and looking to spice up your maternity wardrobe?
A couple years ago when I was pregnant with my daughter I remember wondering if designers who make maternity clothes think women quit their jobs immediately upon hearing they are pregnant in order to sit at home in casual frocks eating bon-bons.
Seriously people! ……Being pregnant doesn’t mean you don’t want to look chic and professional.
Here are some closet additions to keep your pregnancy wardrobe versatile, professional, and fun!
Click here for quick links to purchase:
2. Isabella Oliver: Easy to throw on Dress
4.Isabella Oliver: A-line Skirt
6. Isabella Oliver: Everyday Blazer
1. You don’t have to spend a lot on clothes to look like you’ve spent a lot.
2. Dark colors will always look more authoritative.
3. Classics are classics for a reason.
4. Fit is key. You can’t have style without great fit.
5. Dressing appropriately is like having good manners.
6. Nobody sees the label.
7. Quality is more important than quantity.
8. When in doubt, dress up.
9. Confidence will come from what you wear.
10. Clothes don’t make the person. (But they can help you fake it till you make it.)
Don’t let your image hold you back from accomplishing what you want in life. Perfect your business image, and reap the rewards of a more confident and successful you. If you need help creating an image that makes you feel confident and propels you to success visit www.imageandyourbusiness.com.
Your business image has the power to facilitate growth for your income and your life. With 93% of our communication being nonverbal, having a business image–both personal and online–is essential if you want to achieve business success.
There is no better time than now to invest in creating a business image–one that will draw potential business and strategic partnerships to you. One that gets visitors to buy from your website and gets current customers to refer you.
In this economic downturn, people are still spending, but thinking twice as long about whom they do business with. You must stand out—in person and online. You must give them a reason to buy from you by making the right impression.
On Tuesday, March 31, 2009, online marketing expert Michelle Salater and I are going to share how to grow your business by perfecting a personal and online business image. In this FREE onetime only teleseminar . . .
“4 Easy Ways to Perfect Your Business Image . . . Right Now.”
On this call, you will learn:
• How to create a business image that tells people you are successful and credible BEFORE you even open your mouth.
• Why your clothing AND your website might be keeping you from business growth . . . and simple, effortless steps to avoid this.
• Why your website and blog image is key to your online business success.
• What you can do RIGHT NOW to implement your desired business image.
• How to create the personal and online image you desire without spending a fortune.
No matter your industry–whether you are in corporate, an entrepreneur, or an independent contractor–you won’t want to miss this onetime only teleseminar. Because we believe now is the time to invest in your business and your life and because we know the power behind having a powerful personal and online image, we’re offering this free, 90-minute teleseminar at two time slots: 2 pm Eastern (11 am Pacific) OR 8 pm Eastern (5 pm Pacific).
Register today for this onetime only call.
*No recordings will be made available. You must be on the call during one of the two available time slots to hear this powerful information that will change your life and your business.
Discover how to grow your business by perfecting a personal and online business image. No matter what business you are in, if you desire business growth, you want to make it a point to join us for our FREE 90-minute telephone seminar.
Tuesday, March 31, 2009: 2 pm Eastern (11 am Pacific) OR 8 pm Eastern (5 pm Pacific)
This call is hosted by Michelle Salater, online marketing expert and owner of Michelle Salater Writing & Editorial, LLC, and Lee Heyward, style expert and owner of Charleston Style Concierge.
On this call, you will learn:
• How to create a business image that tells people you are successful and credible BEFORE you even open your mouth.
• Why your clothing AND your website might be keeping you from business growth . . . and simple, effortless steps to avoid this.
• Why your website and blog image is key to your online business success.
• What you can do RIGHT NOW to implement your desired business image.
• How to create the personal and online image you desire without spending a fortune.
For more information or to sign up for this seminar please visit: http://www.imageandyourbusiness.com
Check out this article from Forbes.com that provides great tips about dressing for the office.
http://www.forbes.com/2009/02/09/workplace-office-clothing-women-style_0209_suit.html
Do you think your image doesn’t matter? Close your eyes and picture yourself in the produce isle of the grocery store, choosing apples. Without any real thought you pick up one apple after the other until you find the perfect one. Some of those apples may be bruised or old, but some of the ones you discarded simply had an image that negatively impacted you. Lucky for us, we can be aware of our image and make changes that ensure we put our best foot forward each and every day.
No matter your profession, age, or where you are going, image always matters. Like it or not, in our society we only get seconds to make a first impression. In that very brief time period people make split decisions and judgments about you that are hard to undo.
A big part of the image you portray comes from the clothing you wear. Coco Chanel said, “Dress shabbily and they remember the dress, dress impeccably and they remember the woman.” Wearing clothing that fits well, is age-appropriate, and shows your unique style will help you portray the image you desire.
What is your clothing saying about you? If you’re not sure, Charleston Style Concierge can help. Sign up for our monthly ezine and shape up your image with FREE style tips and tricks.
More often than not, each piece of your brand image was created when you needed it, but not altogether in a strategic fashion. Your image may look fine, but does fine help you grow?
Eventually as you scale, your image foundation cracks, and the way your business presents itself no longer helps propel growth – costing you time and money to fix.
When you unlock your brand power, you get to pick and choose how people perceive you and your brand.
Our Image Mastery System™ takes the 5 key brand components that you already have and ties them together in a way that amplifies your results and achieves your vision.
