Each day when you leave the house how do you want to FEEL?
Note: The important thing is to think about how you want to feel, not how you want to look. By tapping in to the way you feel you can then choose clothing that achieves the look you desire but ultimately makes you feel great.
Ask yourself the question above and circle or notate the words that apply to you. You can also come up with your own.
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Beautiful |
Interesting |
Dynamic |
Approachable |
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Cute |
Unique |
Sophisticated |
Sexy |
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Confident |
Pretty |
Powerful |
Wild |
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Strong |
In Control |
Professional |
Feminine |
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Chic |
Fun |
Commanding |
Fashionable |
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Edgy |
Smart |
Modern |
Flirty |
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Rebellious |
Hip |
Glamorous |
Funky |
Once you’ve chosen your words go back and narrow them down to the three that are most important to you.
Once you’ve got your three words take them to your closet and ask yourself if your clothes make you feel like the words you have written down. Or, take them with you the next time you are shopping to ensure you buy wardrobe pieces that make you feel great.
Here’s a personal example. One of my words is unique. One way I use my wardrobe to make me feel unique is with shoes, in particular, animal print shoes! No matter what the season I’ve got a shoe that makes me feel unique.
In order to love the way you look you don’t have to be born a style genius.—just figure out how you want to feel.
More often than not, each piece of your brand image was created when you needed it, but not altogether in a strategic fashion. Your image may look fine, but does fine help you grow?
Eventually as you scale, your image foundation cracks, and the way your business presents itself no longer helps propel growth – costing you time and money to fix.
When you unlock your brand power, you get to pick and choose how people perceive you and your brand.
Our Image Mastery System™ takes the 5 key brand components that you already have and ties them together in a way that amplifies your results and achieves your vision.
