As you build your work wardrobe, it is important to think about which pieces you need to invest in, and which pieces you can save on. Investment pieces for work are a great suit, jacket, dress, classic trouser, and classic skirt. You can save and be more budget friendly with blouses, shoes, and accessories.
Your investment pieces are the ones that are:
If you remember these parameters you will start to build your core wardrobe. The investment pieces are basics that you should spend most of your clothing budget on.
“The basic wardrobe is the core of any fashion scheme, and it is hard to be consistently well dressed unless some all-over plan built around such a core is used. The items in the basic wardrobe…are the really good things you buy to wear for a long time and to combine with other things that may be more frivolous and of the moment.”
-Todd Lyon
More often than not, each piece of your brand image was created when you needed it, but not altogether in a strategic fashion. Your image may look fine, but does fine help you grow?
Eventually as you scale, your image foundation cracks, and the way your business presents itself no longer helps propel growth – costing you time and money to fix.
When you unlock your brand power, you get to pick and choose how people perceive you and your brand.
Our Image Mastery System™ takes the 5 key brand components that you already have and ties them together in a way that amplifies your results and achieves your vision.
