Message from Lee
Lately I’ve been thinking a lot about the idea of being perfect. You work hard to have the perfect career. You workout at the gym to get the perfect body. You buy more and more clothes in search of the perfect outfit. I think that the pursuit of perfection can drive you nuts! Is anyone or anything ever really perfect?
Style is never perfect, and that is what is so great about it. My perfect outfit could be your least favorite outfit, and your perfect pair of shoes might be ones I can barely walk in. Style is all about you. It exists to tell the world who you are, not set a standard of perfection you must meet to be considered stylish.
When you look at fashion magazines and see women who look perfect, don’t assume you can’t have that “perfect” style too. Why not? All you have to do is learn how to adapt that “perfect” style to work for your body shape and lifestyle. It’s easy to give up and conclude you can never look a certain way. I believe with a little knowledge about who you are, you can have the look or style that you want to achieve.
More often than not, each piece of your brand image was created when you needed it, but not altogether in a strategic fashion. Your image may look fine, but does fine help you grow?
Eventually as you scale, your image foundation cracks, and the way your business presents itself no longer helps propel growth – costing you time and money to fix.
When you unlock your brand power, you get to pick and choose how people perceive you and your brand.
Our Image Mastery System™ takes the 5 key brand components that you already have and ties them together in a way that amplifies your results and achieves your vision.
