This is the season for shopping! Follow these shopping rules for a more successful shopping experience.


1.      A deal isn’t always a deal.


You only wear 20% of the clothing you own. For a second go back and think about the 80% of your clothing that you don’t wear. How much of that did you buy because it seemed like a great deal? Deals can often get you into trouble. Based on price alone you often end up buying items you don’t really need. You’re seduced by the price tag, not the way they can serve you and your style. Be disciplined about what you need. If you know that you desperately need shoes that are appropriate for work and only have a certain budget, a designer dress no matter how great of a deal, isn’t going to help you figure out what shoes to wear on Monday morning.


2.      You should be able to think of more than one way to wear something before purchasing.


The second rule of shopping is that you shouldn’t buy something unless it can be worn multiple times or in multiple ways. When you are shopping for new items think about how they can mix in with the clothing you already own. If you’re considering buying a great jacket, think about whether or not it will be versatile enough to wear to work and also casually on the weekend with a pair of jeans. Or is it a jacket that you don’t have anything to wear with. There are lots of pieces that make up that 80% of your clothing that you don’t wear that were bought because you figured you would find something to wear with them later, but never did.  Be disciplined about what you need and how it can work for you.


3.      Your body is not the enemy.


The third shopping rule is to remember that your body is not the enemy. That may sound funny, but what’s not funny is that for many of you shopping is really frustrating. We end up taking out our frustration of not finding something on ourselves. It is not your fault when something doesn’t fit you quite right. The challenge is that we are all totally different sizes and proportions. Some brands and cuts simply might not work for your body shape, but others will.




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I feel like a whole new person. I’ve been unchained from the old self. I’ve been freed to laugh and dream and smile. And I’ve become more accessible to my clients, which is the whole point.

Donna Terrell, Criminal Defense Attorney

It is hard to explain why Lee is so brilliant at what she does because it is almost like magic. She pierces through your personality and reflects who you are in what you wear. She does not just pick out great clothes – she picks an outwardly appearance that creates a comfort zone while also allowing the world to see the real you.

Nate Casey, Entrepreneur

Working with Lee has dramatically increased my revenue, not because of what I’m wearing but because of how I show up when I am dressed like my future self.

Angela Lauria, The Difference Press

When I reflect on who I was before working with Lee, I see that everything about me was a muted version of who I am today. And thanks to Lee’s incredible gift, I’m me. I now show up every single day: as the thought-leader Lee helped me dress to become (and be).

Hillary Walsh, Esq., New Frontier Immigration Law

Thank YOU! It was such a fantastic mini-class you took us through. You got everyone really into it! I can hardly believe that I actually had to cut them all off. You are a force! We are very lucky to have had the benefit of your help and we’re all better for it.

Megan Graves, Client Happiness & Team Happiness Coordinator, Upleveling Your Business

You are amazing!!!!!! I’ve been thinking about our conversation all day and this is just brilliant – you are a strategist and creative genius. Your vision completely resonates with me. I am so grateful for you, Lee.

Kelly McGrath, Esq., Kelly McGrath Law

Lee had a surprising way about her that uncovered my deeper self, my reason for being, and encoded it onto my wardrobe like a symbol—a moment-by-moment reminder of who I am, and what I’m here to do. Her brilliance crept up on me; I didn’t realize it was her behind the changes in my life until months afterwards. Now, I am able to approach everything I do from a place of power.

Jonathan Sparks, Esq. Sparks Law

Lee brings to life a vision bigger than I imagined. I’ve had the pleasure of working with her on my personal brand, photo shoot strategy, and the brand experience of events for my non-profit. Through each piece she’s helped me grow as a leader and an organization. I love having her on my team.

Alyx Porter Umphrey MD, ElevateMed

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