I am excited to announce that my friend and client, Michelle Salater, has been chosen as a Charleston Regional Business Journal 40 Under 40 winner. Congratulations Michelle! Check out the article taken from the Business Journal below.
Age: 32
President and owner, Sumer LLC
Professional goal: To help heal the world, and capitalism, by being a conscious entrepreneur. Salater’s dream is for her company to work with countries devastated by conflict, famine or natural disasters and help rebuild communities through marketing copy that drives tourism and business back into the local economy. Salater wants to empower local communities to do for themselves and take pride in their past, present and future.
Best career advice you’ve ever been given: “Chase the dream, not the money.”
Favorite music artist or musical genre: Wayne Newton.
Favorite restaurant: Charleston Cafe in Mount Pleasant. I live for their four-cheese omelets and grits.
Posted from Charleston Regional Business Journal: http://charlestonbusiness.com/news/27346-michelle-salater-forty-under-40-winner-2009
More often than not, each piece of your brand image was created when you needed it, but not altogether in a strategic fashion. Your image may look fine, but does fine help you grow?
Eventually as you scale, your image foundation cracks, and the way your business presents itself no longer helps propel growth – costing you time and money to fix.
When you unlock your brand power, you get to pick and choose how people perceive you and your brand.
Our Image Mastery System™ takes the 5 key brand components that you already have and ties them together in a way that amplifies your results and achieves your vision.