Do you think your image doesn’t matter? Close your eyes and picture yourself in the produce isle of the grocery store, choosing apples. Without any real thought you pick up one apple after the other until you find the perfect one. Some of those apples may be bruised or old, but some of the ones you discarded simply had an image that negatively impacted you. Lucky for us, we can be aware of our image and make changes that ensure we put our best foot forward each and every day.
No matter your profession, age, or where you are going, image always matters. Like it or not, in our society we only get seconds to make a first impression. In that very brief time period people make split decisions and judgments about you that are hard to undo.
A big part of the image you portray comes from the clothing you wear. Coco Chanel said, “Dress shabbily and they remember the dress, dress impeccably and they remember the woman.” Wearing clothing that fits well, is age-appropriate, and shows your unique style will help you portray the image you desire.
What is your clothing saying about you? If you’re not sure, Charleston Style Concierge can help. Sign up for our monthly ezine and shape up your image with FREE style tips and tricks.
More often than not, each piece of your brand image was created when you needed it, but not altogether in a strategic fashion. Your image may look fine, but does fine help you grow?
Eventually as you scale, your image foundation cracks, and the way your business presents itself no longer helps propel growth – costing you time and money to fix.
When you unlock your brand power, you get to pick and choose how people perceive you and your brand.
Our Image Mastery System™ takes the 5 key brand components that you already have and ties them together in a way that amplifies your results and achieves your vision.
