March 30, 2018
How do you find yourself again after a huge transition like a divorce? When events in your life leave you wondering who you are, and how you’re going to go forward, it’s key to remember that there is happily ever after divorce. That’s the motto of Atlanta Divorce Law Group. Recently I was honored to
Is Your First Impression Working?
November 21, 2016
Interestingly, a first impression can be positive, without being exactly right for you. Many people make a good first impression. They easily convert sales and, if they’re good at what they do, the opportunities around them start to expand. It’s that very expansion, however, that can be tricky. Your image must keep pace and be
Can New Clothes Really Make You More Money?
November 19, 2016
It feels easy to invest in a book that will help you increase your sales. Or software that will increase your team’s efficiency. Or a mastermind program that helps you get to where you want to go. But when it comes to investing in your outer self, sometimes it never occurs to you to open
Take Great Photos with Your Team
November 2, 2016
A client with an upcoming team photo shoot often calls me in a panic sounding like this: ‘What should everyone wear? Should we match? Should we not match? Should I be different? Help!” If you’re planning a photo shoot with your team start here. STEP 1: Decide how you want a potential client to feel.
How to Take Photos that Attract the Right Clients
October 19, 2016
When you do a photo shoot for marketing purposes you want to create images that get results. Aka they help you market to your ideal client. Therefore pre-planning for your photo shoot is key to ensure your photos work to get you results. Prior to your shoot there are six things you must do in
The Pants that Took Two Inches Off My Hips!
September 28, 2016
I’ve always bought my workout clothes at Target. Frankly, I preferred to put my money into Louis Vuitton instead of things I’d sweat in. I wore athletic clothes that seemed perfectly good. But then something changed. I got serious about wanting a result from my workouts. I hired a trainer and immediately gave myself a
Land Potential Clients With Your Personal Brand
February 17, 2016
This article was originally posted on huffingtonpost.com According to the University of Illinois Extension Statistics, first impressions comprise 55% of your appearance and body language. So if you don't dress the part, you're 55% less likely to make a sale. You often hear the words personal branding thrown around in business as if it's something
Conference to Cocktails in Minutes (for her)
November 17, 2015
I had the pleasure of attending the Authority Marketing Summit last week with Dan Kennedy and Adam Witty. It was a great event showing authors how to market themselves to be the top authority in their industry. On the first night of the event there was a cocktail party directly after the closing session. Everyone was excited about the occasion
Conference to Cocktails in Minutes (for him)
November 17, 2015
I had the pleasure of attending the Authority Marketing Summit last week with Dan Kennedy and Adam Witty. It was a great event showing authors how to market themselves to be the top authority in their industry. On the first night of the event there was a cocktail party directly after the closing session. Everyone was excited about the occasion
September 26, 2015
What does your vision look like really? If you were to see it ON you... would it be purple? green? blue? Would it be fitted and sassy or loose and comfortable? Would your vision be tailor made or one size fits all? How you dress everyday, regardless of whether or not others see you, will
More often than not, each piece of your brand image was created when you needed it, but not altogether in a strategic fashion. Your image may look fine, but does fine help you grow?
Eventually as you scale, your image foundation cracks, and the way your business presents itself no longer helps propel growth – costing you time and money to fix.
When you unlock your brand power, you get to pick and choose how people perceive you and your brand.
Our Image Mastery System™ takes the 5 key brand components that you already have and ties them together in a way that amplifies your results and achieves your vision.